SEO 101 for Us Complete Writing Newbies
We’ve heard it enough to be sick of it, but nobody says exactly what it is.
In my question bag this morning, I found this.
“I may be stupid, but what is SEO and how will it help exposure for my writing?”
What is SEO?
SEO stands for Search Engine Optimization, which is the practice of tweaking and improving the visibility and search ranking of a website or webpage on search engine results pages (SERPs). The goal of SEO is to increase the quantity and quality of traffic to a website from any organic search results.
Search engines like Google, Bing, and Yahoo use algorithms to determine the relevance and authority of a webpage and rank them accordingly. SEO involves optimizing a website’s content, structure, and technical elements to make it more appealing to search engines and improve its chances of ranking higher in search results.
Some common SEO techniques include keyword research and optimization, creating high-quality content, building backlinks, optimizing website speed and user experience, and making sure the website is mobile-friendly.
By implementing effective SEO strategies, businesses can attract more traffic to their website, generate more leads, prospects, and sales, and ultimately improve their online presence, visibility, and profitability.
Do WordPress and Medium make it easy to tweak SEO?
Both WordPress and Medium have built-in SEO features and plugins that make it easy to tweak and optimize your content for search engines. WordPress is a popular content management system (CMS) that offers…
